Amplifyr

Marketing and Sales that cut through the noise—and amplify customer connection

Amplifyr is the thought-leadership content hub of marketing expert Aidan Hennebry. Poised at the intersection of marketing, sales, pricing, and leadership, Aidan brings sharp thinking forged in the field to building effective marketing campaigns and sales & leadership teams

Killer Hook Factor: The Secret to Content People Can’t Ignore
Article, Marketing, Content Creation, Customer Acquisition Aidan Hennebry Article, Marketing, Content Creation, Customer Acquisition Aidan Hennebry

Killer Hook Factor: The Secret to Content People Can’t Ignore

Your content isn’t underperforming because it’s bad—it’s underperforming because no one’s paying attention. This article dives into the real reason people scroll past your posts (even when they’re great), and how to fix it with one skill that changes everything: writing a killer hook.

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To Succeed in Marketing, Become a Content Machine
Article, Marketing, Content Creation, Social Media Aidan Hennebry Article, Marketing, Content Creation, Social Media Aidan Hennebry

To Succeed in Marketing, Become a Content Machine

Most businesses are quietly losing ground online—not because their service is bad, but because they're virtually invisible. This article reveals a powerful mindset shift that could turn your business into a content-generating machine that attracts attention, builds trust, and fills your pipeline before things go quiet.

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