Sales & Marketing
Strategy
Unified Strategy for Modern Manufacturing
Stop losing revenue in the gap between your Sales and Marketing. We align your teams to turn your marketing engine into a sales closer.
Sales & Marketing Strategies in Action:
Developing Go-to-Market Roadmaps
How your business relates to the market around it is vital to successful communication of your value as a company.
Go-To-Market Roadmaps offer a critical analysis of the strengths and weakness of your:
Sales Team
Marketing Team
and how well they integrate.
Stronger integration of these teams will lead to unified go-to-market strategies that can’t be beat.
Refining Sales Tactics and Practices
The belief that Sales skills are something you innately have (or don’t) is false. Anyone can learn how to sell, and no two salespeople sell the exact same way.
This can be a strength for your company, but more often than not, it’s a weakness. If your Sales team aren’t all utilizing similar methodologies to close Sales, your company becomes one with many different faces: one for each person you call a customer.
Amplifyr can lead your team in understanding the threats and opportunities that exist to better your Sales team when they’re out in the field.
Revenue Pipeline Audit
It’s not uncommon that Sales & Marketing teams become deeply disjointed. There are a million reasons why this happens, but why it happens is not as important as accepting that it happens, and that it needs to be addressed immediately.
Amplifyr analyzes your entire pipeline — beginning with marketing and ending with sales — to help you see the breaks in the chain that need attention.
The best Marketing & Sales team see their pipelines as being deeply integrated, and they work hard to support each other in building theirs. A Revenue Pipeline Audit is the roadmap to maximizing the people you already have on your team.
…and tons more
Product Launches • Marketing Skill-Development workshops • Trade show logistics • Competitor SWAT Reports
Bridging the gap between getting leads and winning business
The Manuals
Utilizing many of the concepts, frameworks, and practices outlined in our books xProducts and xGrowth — as well as many of the lessons discussed on the Amplifyr Podcast — we customize each company’s implementation strategies based on your company’s desired outcome.
To get a headstart on any of the techniques we might use to grow your revenue by strengthening your Sales & Marketing strategies, feel free to listen to the latest episode of the podcast or pick up a copy of the books.
Frequently Asked Questions
The benefit of working with a third-party consultant like Amplifyr is the objective outsider’s perspective that the team brings. In combination with more than a decade’s worth of experience partnering with companies of all different sizes and industries, we have a vantage point that few others in the industry have. Our work is constantly anchored to practical strategies our clients can implement tomorrow.
Why don’t I just hire someone in-house?
Of course not! Your existing Sales & Marketing teams are likely the backbone of your operation. Whether you’re partnering with Amplifyr to simply audit your current practices, train your team on unified sales and marketing methodologies, or you need us to execute them on your behalf, we integrate with your current group seamlessly.
Does any of this invalidate my existing Sales & Marketing teams?
While Amplifyr helps a host of clients, the ones most poised to maximize their investment with us are companies that have active gaps in Sales & Marketing but aren’t yet ready to commit to another team member or an executive to provide guidance and direction for the organization. Another major benefit of partnering with Amplifyr means you have all of the benefits of someone on-staff with none of the long-term commitment. We want you to parter with us only for as long as it makes sense for you to do so.
How do I know I’m ready for what Amplifyr offers?
